Asus Zenfone 3 Unboxing and First Impression!


Asus Zenfone 3 Unboxing and First Impression!

Asus Malaysia has launched Zenfone 3 series during the Asus Zenvolution in Malaysia on 6 August 2016. Apart from the standard Zenfone 3 model, Asus Malaysia also unveiled Zenfone 3  Max, Zenfone 3 Laser, Zenfone 3 Ultra, and Zenfone 3 Deluxe at the Zenvolution in Malaysia.

Let us proceed to our unboxing of this new Zenfone 3 that’s with us now.


The exterior of the Asus Zenfone 3 packaging box is in full black with the gold colored Zenfone 3 word stamped at the center on top of the box. The packaging box looks simple yet premium.

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Like other smartphones packaging box, when we open the box we can see the Zenfone 3 placed on the most upper part. We took out the phone and lift the cover, the bundled accessories are just underneath it.

The box consist of an earphone, USB Cable, adapter and charger, user manual guide, warranty card and a SIM eject pin for users to eject the SIM tray.

First Impressions


The Zenfone 3 is categorized as a mid-range smartphone in the latest Zenfone 3 lineup, featuring 5.5 inch display. Our first look on the phone is quite positive, because the size fits just right for users hand. But the glossy back is quite slippery, so users have to be careful to prevent it from dropping to the ground.


The build quality of this device is quite impressive and it comes with a 2.5D Premium Gorilla Glass on the front with metal frames. The Zenfone 3 available in Moonlight White, Shimmer Gold, Aqua Blue, as well as the Sapphire Black. Our hands on unit is the Sapphire Black colour variant which is the hottest color at this moment.

For a 5.5 inch device, Zenfone 3 is considered light for its 155 gram bodyweight, overall its exterior presentation is slim yet premium.


The Zenfone 3 features a Full HD (1920 x 1080) 2.5D display, and with 600 nits brightness for easy viewing under even the brightest light conditions. Be it indoor or outdoor, we can clearly view the display with its remarkable 77.3 percent screen-to-body ratio front panel.


Furthermore, the Zenfone 3 comes with a fingerprint sensor which is at the back panel of the device. The power button and the volume rocker are at the right side, while the hybrid slot is at the left side of the device.


Specifications wise, Asus Zenfone 3 comes with a 5.5 inch 2.5D Gorilla Glass Super IPS display, powered by Qualcomm Snapdragon Octa Core 625 processor and equipped with 4GB RAM + 64GB storage. It provides a dual SIM slot plus an expandable storage setup, so you can choose either to use dual SIM or one SIM with a microSD card.

For dual SIM users, there’s one thing less for you to worry about the Zenfone 3 is its internal memory capacity because it offers a 64GB storage that is more than sufficient to accommodate your daily use.

Besides, Zenfone 3 also has a 16MP f/2.0 aperture Pixel Master 3.0 rear camera with with the latest Sony IMX 298 sensor and subject tracking TriTech auto-focus to capture photos within 0.03 second. It is also capable to record 4K video at 30 frames per second. While, the front camera has a 8MP f/2.0 aperture front camera for selfie.

That’s all for our first impression on this latest midrange smartphone from Asus. Do bear with us for the upcoming Full Review of the Zenfone 3!